The State of Site Selection: Five Trends Defining 2026 Projects

As we prepare for 2026, several key trends are shaping the site selection landscape. Companies that understand these shifts will be better positioned to make decisions that support long-term success.

Trend 1: Reshoring Remains Strong

Manufacturers continue to move production closer to U.S. customers to reduce risk and improve supply chain control.

Trend 2: Workforce is the Deciding Factor

Incentives can help, but access to skilled labor remains the most important variable for most projects.

Trend 3: Sustainability is a Priority

Green standards and renewable energy integration are no longer optional. Communities are building programs to support companies that lead in this area.

Trend 4: Incentives Are Becoming More Targeted

States are refining programs to focus on industries such as advanced manufacturing, clean energy, and healthcare.

Trend 5: Competition Among States Intensifies

Communities are investing heavily in infrastructure and incentives to remain competitive in attracting projects.

The Bottom Line

2026 will be a year when thoughtful, data-driven site selection delivers a distinct advantage.